Case Study

International Shipping & Expansion

Web App
Client:
Project Summary:
First Choice provides shipping for international sellers. They needed a set of tools that will empower a seller to expand and ship to new countries.
Services:
  • UX &Β Product Strategy
  • Design Systems
  • UX/UI Interaction Design

What is First Choice?
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First Choice is a global Shipping Forwarder. They specialize in help Amazon sellers expand to new countries.

They had a shipping portal that allowed their clients to create labels and to track shipments.

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The challenges:Β 

The portal was not user-friendly and it needed a major revamp.

They also wanted to add new and clever ways to upsell other services to their existing client base.

πŸ‘‰ So Intent UX was tapped to the job.

We did the following services:

  • Design Sprint
  • UX Design
  • Interactive UI Design

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How Might We Exercise

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Defining the Business Tech Goals

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The Before:

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User Flows and Journeys

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We ran a user -wide research survey to understand it's client s better:

Customer Survey

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Part of the robust Mind Map for the New app

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An AI Diagram!

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The After

Here is a small glimpse of the final product now in development:

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